Microsoft
Microhoo: Sergey Brin is Annoyed, and Unnerved:
(Note: Quote is from another Google employee, not Sergey.)
(…) Google’s marketshare is so large in terms of the eyeballs that see it, and so synonymous with the Internet, the best way to really grow the core business is to get more eyeballs on the Internet. The best way to do that is to make the Internet more easy and fun to use.
(Via Mashable!.)
I know it’s stereotypical of me to dislike Microsoft (since I’m an Apple geek that used to be a Linux geek), but you know that Microsoft would never think like this. The Microsoft stance has always been to be the only choice for consumers, not to make themselves more appealing. If Microsoft was in Googles shoes here, they would go and strike very friendly deal with Honda that required anyone who purchased a new car to create a Passport account to before they could drive it (for some supposedly beneficial reason).
I like Apple because they have a “make a sweet product” business model. I dislike Microsoft because they have a “you have to own our product to get anything done” business model.